CRO course bundle

Includes all 30+ courses, over 240 lessons, more than 60 hours of tutorial videos

All Courses, Fundamentals

1- Value Proposition: The 6 components to build your Value Proposition

10 Lessons
All Courses, Fundamentals

2- Incentives: Discounts that change perceived value

7 Lessons
All Courses, Fundamentals

3- Friction: Components of design and UX

16 Lessons
All Courses, Fundamentals

4- Anxiety: The fears you need to mitigate

8 Lessons
All Courses, Fundamentals

5- Value tipping point: Keep positive value to get visitors down the funnel

3 Lessons
All Courses, Fundamentals

6- Stages of the user journey: Visitor expectations through the website journey

9 Lessons
All Courses, Fundamentals

7- Visual attention: How visitors focus on content and miss information in plain sight

14 Lessons
All Courses, Fundamentals

8- Attention gas tank: Understanding how the time a visitor can spend on a page

5 Lessons
All Courses, Fundamentals

9- John Ridley Stroop: Or the affects of conflicting visual stimuli

5 Lessons
All Courses, Fundamentals

10- Reflex decisions: Help keep it easy and subconscious

5 Lessons
All Courses, Fundamentals

11- Perception: How visitors perceive content and struggle with new information

13 Lessons
All Courses, Fundamentals, Free courses

12- Experts Vs Novices: Adapt your content to your visitors knowledge levels

5 Lessons
All Courses, Rules & methodologies

13- Eye flow management: Rules to capture and guide visual attention on your pages

16 Lessons
All Courses, Rules & methodologies

14- Visitor positioning: Rules to get visitors to stick to your page and reduce bounce rate

4 Lessons
All Courses, Rules & methodologies

15- Text content rules: making your text easier for your visitors to consume

8 Lessons
All Courses, Free courses, Rules & methodologies

16- Layered images: Rules to create message rich, high converting images

5 Lessons
All Courses, Rules & methodologies

17- Access and Clarity: Rules for content placement and access to content

9 Lessons
All Courses, Customer research

18- Visitor research: Your tools and data sources

20 Lessons
All Courses, Customer research

19- Behavioral research: Understanding what visitors do

16 Lessons
All Courses, Customer research, Free courses

20- Attitudinal research: Capturing the Voice Of your Customers (VOC)

12 Lessons
All Courses, Customer research

21- Survey insights: A fast way to process your VOC survey responses

6 Lessons
All Courses, Customer research

22- Essential personas: A practical guide to organize and use your VOC research

4 Lessons
All Courses, Free courses

23- Psychology of Choice: Decision paralysis and helping visitors make a choice

9 Lessons €100,00
All Courses, AB Testing, Free courses

27- AB testing tech: How it works and mistakes to avoid

9 Lessons Free
All Courses, AB Testing

28- Different types of tests? Split URL, MVT, ABn, what are the differences?

5 Lessons
All Courses, AB Testing

29- Test planning: Test specs and components of a great plan

5 Lessons
All Courses, AB Testing

30- Test result analysis: Interpretations and chart analysis

12 Lessons
All Courses, AB Testing

31- Test management rules: Mistakes to avoid when running experiments

8 Lessons
All Courses, Free courses

35- Decoy products: How to influence and convert more visitors on pricing pages

9 Lessons Free

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Additional products

All Courses, Fundamentals

1- Value Proposition: The 6 components to build your Value Proposition

Your visitors buy your Value Proposition. In this course, we cover the 6 main elements your VP needs to cover.

10 Lessons
All Courses, Fundamentals

2- Incentives: Discounts that change perceived value

7 Lessons
All Courses, Fundamentals

4- Anxiety: The fears you need to mitigate

8 Lessons

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